Friday, December 19, 2008

Sales at CC vs libraries

The sales and marketing competence by Interstate Hotels and Resorts for the Convention Center Project is precisely what is absent from the fragmented sixteen libraries, albeit if combined into one organization they would approximate the size of the convention center project and serve a far greater number of people.

As things now stand, a library may have a single full time or part time sales and marketing person. Few contacts are made and little money is generated through the individuals' efforts. The local boards and the head librarians are clueless about fund raising so there is no real supervision, professionalism and team effort.

Combine all libraries under one countywide authority, and the dynamism and professional methods of the Convention Center / Hotel Project could be emulated, and private and foundation money would flow.